Improving web performance remains the closest thing that exists to a money printer. Amazing writeup from the @onequince engineering team on their @nextjs migration, which unlocked an incremental $59M annually and massive agility. I've now seen so many of these migrations. The coolest part, which they note in the article, is that Next.js is not just a 'faster horse', but provides the platform that enables future experimentation and personalization. Legacy static solutions, or even modern ones heavily reliant on full-page CDN caching, struggle with dynamic and AI-driven content. As someone in the weeds of the framework and the tech, I get really excited about these stories, because I know just how much *more* performance improvement is still up for grabs. https://t.co/Ku8P0AM98C
